Associate Manager, Consumer Integrated Marketing - New Verticals Habituation

Associate Manager, Consumer Integrated Marketing – New Verticals Habituation in USA

DoorDash is seeking an experienced senior-level professional for an Associate Manager, Consumer Integrated Marketing – New Verticals Habituation role in the USA. Working within the New Vertical Consumer Integrated Marketing team, this marketing position focuses on connecting customers to non-restaurant offerings such as groceries, alcohol, convenience, and retail, with a specific emphasis on turning first-time buyers into repeat customers.

Role Responsibilities and Cross-Functional Collaboration

In this senior position reporting to the Senior Manager of Integrated Marketing, you will help build strategies and roadmaps to drive repeat engagement and communicate the DoorDash value proposition across New Verticals. Your responsibilities include leading go-to-market planning, building full-funnel campaigns across paid, owned, earned, and in-app channels, and translating customer insights into product and marketing decisions. You will act as connective tissue across Brand, Creative, Retention, Performance, CRM, Growth, Organic Social, and Influencer teams while monitoring performance metrics, cultural trends, and competitor activity.

Candidate Requirements

• Five-plus years of marketing experience
• Practical background in retention or product marketing within a B2C business (corporate or startup)
• Demonstrated understanding of how brand, CRM, paid, and lifecycle marketing fit together across a funnel
• Experience driving retention or engagement results through lifecycle work, growth marketing, or value-based strategies

Education requirements are not specified, and experience is evaluated as per requirement. Please refer to the official DoorDash application portal for complete details and to submit your application.