Head of AEO & SEO in Canada and USA at Stripe
Stripe is hiring a senior-level Head of AEO & SEO to join its Growth Marketing team in Canada or the USA. In this marketing role, you will own one of the company's most strategically important acquisition channels, focusing on both traditional search engine optimization and emerging answer engine optimization across platforms like ChatGPT, Google AI Overviews, Gemini, Perplexity, and coding assistants.
Role Responsibilities and Strategy
- Own the end-to-end organic growth strategy across SEO and AEO, encompassing technical optimizations, content strategy, on-site experience, and AI assistant visibility.
- Lead, develop, and retain a high-performing team of SEO and AEO specialists.
- Drive measurable improvements in organic visibility, rankings, citations, traffic, signups, sales inbound, and downstream activations.
- Partner cross-functionally with product, engineering, content, growth, data science, and marketing teams.
- Build measurement frameworks, attribution models, and strategic roadmaps to quantify the revenue impact of organic channels.
Candidate Requirements
- Education required: Bachelors degree.
- Experience required: Minimum 3 years leading a team, backed by 10+ years of total experience in SEO and 2+ years at a senior or leadership level engaging with executives.
- Demonstrated expertise in technical SEO and content strategy with a track record of driving organic growth at scale.
- Deep understanding of AI-powered search and answer engines, including LLM-based retrieval, citation behavior, and entity recognition.
Salary is market competitive. If you meet the minimum qualifications, you are encouraged to apply through the official Stripe careers channel.