Sr Global Events Marketing Specialist in the USA
Instructure is seeking a senior-level marketing professional for a fully remote Sr Global Events Marketing Specialist role in the USA. This senior marketing position involves organizing, strategizing, and overseeing both virtual and in-person events, including user conferences, internal gatherings, and trade shows. Travel is required for this role to attend trade shows, live domestic and occasional international events, and the main office in Salt Lake.
Role Responsibilities
- Support strategic development of marketing event programs that reinforce the brand and drive customer advocacy, adoption, retention, and expansion.
- Oversee all aspects of event execution, logistics, communication, and messaging for internal and external programs.
- Monitor event budgets, assist with contract negotiations, and manage vendor selection and relationships.
- Coordinate event agendas with internal and external teams based on company strategy and customer needs.
- Conduct post-event analysis, report on KPIs, and track lead conversion.
Candidate Requirements
- Bachelors degree.
- 1+ years of experience in event or field marketing and project management.
- Experience marketing B2B high-tech products or solutions and using SFDC.
- Strong project management skills, including scheduling, risk management, contingency planning, and cross-functional collaboration.
Salary for this position is market competitive.